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Reach over 8.5m individuals with Sky's Soccer AM Sponsorship

Provided by Sky Media
Sponsor the iconic Sky Sports Soccer AM show and reach over 8.5 million people

Tell us about the Opportunity / What is it?

Presenters Max Rushden and Helen Chamberlain provide the perfect start to the weekend for football fans nationwide with Soccer AM. Live on Sky Sports, ND and Sky One Sky Media are now seeking a solus sponsor for Soccer AM across all platforms throughout the 2009/10 football season. You can sponsor the main show, 'best bits' and also Video on Demand (VOD) where people choose to watch the show online, all of these options will make your brand un-missible.

What is the Marketing Objective?

Raise Awareness

How does it work?

Running from Saturday 8th August 2009 - Saturday 22nd May 2010 (TBC due to World Cup) the sponsor will benefit from 2 x 15" & 16 x 5" accreditation per show per channel as well as 5" visual / verbal branding on any promotional trailers specific to the show. The sponsor will also benefit from additional exposure during the broadcast of Soccer AM "Best Bits" as well as VOD.

Who's used it in the past?

Brylcreem successfully extended their sponsorship of the show to launch a male range of sports products with the Soccer AM logo included on the packaging. Nissan Navara also launched an online competition from the Soccer AM association.

Features / Benefits

In addition to the Soccer AM multi-platform offering, there are exclusive opportunities for the show's sponsor to extend their partnership further with Sky Sports Magazine and Soccer AM Activation. Sky Anytime TV and Sky Player (formerly Sky Anytime on PC) also extend the opportunity for viewers to watch the show's highlights as and when they want. As part of the sponsorship opportunity, sponsors branding will follow all Soccer AM content on the Sky Player as follows: 5" pre roll sponsorship credit and 15" post roll sponsorship credit.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsOver 8.5 million individuals a week. Male bias aged 16-24
16 - 24Male
LocationTimingsMarketing ObjectiveOpportunity Type
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