This idea is archived

Reach users with Targeted Display Advertising

Provided by OTP Media
The streets are paved with users on Reach them through targeted display adverting, contact us now.

Tell us about the Opportunity / What is it? has always been one of the top mapping sites on the internet and are always finding ways of giving people the mapping information they require. Previous partnerships to prove this include O2, Rightmove and more recently Fish4. If you are looking to talk directly to people who have taken a few moments out of their hectic lives to search for mapping information, be it for personal or business use, then is where you need to be seen, using our banner advertising package.

What is the Marketing Objective?

Building Brand Awareness

How does it work?

This package provides the display of your creative and message in 468x60(banner) and 120x600(skyscraper) placements, above and below the fold within the pages of, creating a prominent impact to the content within the pages. Larger versions of these formats are also available. We also have the ability and technology, to target campaigns by destination.

Who's used it in the past?

Recent advertisers include Michelin, Yell, Hewlitt Packard, Television Licensing, Fly Thomas Cook, T-Mobile Co-Pilot, Toyota Avensis, BAA Gatwick, Royal Mail Special Delivery, Norwich Union Day Insurance, BAA Car Parking, Department of Communities and Local Government, First Great Western, Norwich Union Athletics, British Gas, Renault, DHL, Asda Finance - Car Insurance, Holiday Inn, Purple Hotels, RAC, Eurostar, AMEX BA,AA, Hilton Hotels EDF Energy, Visit London, AA Car Data Check, Virgin Trains, Britannia Building Society, BP Wild Bean Café, Enjoy England and Mitsubishi

Features / Benefits offers its user a well designed map searching service which includes an interactive business location service and the ability to search by Great Britain and London streets, telephone code,OS grid, postcode land ranger, Great Britain place and longitude/latitude. The average monthly pages for the site are around 40 million with approximately 4 million unique users. The reach is also reported at 5% according to comScore. Demographically the site receives more business users than it does personal users but it is also used for educational purposes by many users

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100k40mil pages,4mil unique users monthly,Reach 7%
25 - 34
35 - 44
45 - 54
LocationTimingsMarketing ObjectiveOpportunity Type
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