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Sponsor the UFC on ESPN

Provided by Sky Media
The opportunity to be the exclusive broadcast sponsor for UFC across the 2013 season.

Tell us about the Opportunity / What is it?

Sky Media & ESPN are offering an advertiser the opportunity to be the Exclusive Broadcast Sponsor for the UFC across the 2012/13 season. The UFC is widely known as being the world's premium Mixed Martial Arts brand. We are also willing to look at shorter sponsorships to fit a brand's needs. Please contact us for costs and delivery figures.

What is the Marketing Objective?

Communicate directly with younger, mid/up-market, male biased audience in an engaged, switched-on environment.

How does it work?

Accreditation to include Opening & Closing credits of 15 seconds, Break Bumpers of 5 seconds (During the Live UFC this will only feature at the top of the break) and On-Air Promotions - The sponsor will be featured visually on any promotional trailers specific to ESPN UFC if produced. Scheduling to include 26 Live UFC Fights, As-live repeats - each live UFC fight will be repeated in the week after the live game. Ultimate Fighter Series 2013 and MMA Live (ESPN's own sports show focused on mixed martial arts).

Who's used it in the past?

Please contact Mike Murphy for details regarding previous sponsors. ESPN brings you a fantastic selection of Live British, European and International Sports. With a line-up that includes the Barclay's Premier League, Budweiser FA Cup, Europa League and Clydesdale Bank Premier League , we're sure there will be something for every fan. ESPN Viewers are more likely to earn 21% higher than the average UK income. More likely to play sport than the average UK adult. Buy a brand new car than the average UK adult. Travel aboard than the average UK adult. Keep up with

Features / Benefits

The UFC reached 700,000 individuals on ESPN during the 2011/12 season. ESPN are the only UK broadcaster to have EXCLUSIVE rights to UFC World Championship Bouts. Opportunity to Build Brand Awareness with a regular "appointment to view" audience. Association with the ESPN brand; premium brand association. Communicate directly with younger, mid/up-market, male biased audience in their chosen environment. The UFC achieved a strong average audience share of 1.6% during the 2011/12 season.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250kReached 700,000 individuals on ESPN during 2011/12
16 - 24
25 - 34
LocationTimingsMarketing ObjectiveOpportunity Type
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