Weather Sponsorship is an opportunity to own the most high frequency station feature, a real appointment to listen.
LBC is aimed at upmarket, mature, intelligent consumers. LBC weather gives listeners an up to day forecast for the day ahead at key times across the day. The weather is presented by the station's news reader to give Londoners the most relevant up to date forecast. The weather is one of the most listened to and influential features on the station. Sponsorship of LBC Weather is currently on offer.
Excellent opportunity to build awareness of your brand with an upmarket, mature audience.
The sponsor will receive 1 x credit an hour at the top of the hour this will be live read by presenter 24 hours a day 5 days a week.
This is a brand new opportunity on LBC.
The sponsor of this opportunity will receive a high frequency brand message across all dayparts all week. LBC 97.3 FM offers a compelling platform with great flexibility for programming and advertising alike.