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Sponsorship of The Almighty Johnsons on Universal

Provided by Sky Media
A Sponsorship Opportunity from Universal Networks International and Sky Media for the UK premier of The Almighty Johnsons.

Tell us about the Opportunity / What is it?

Sky Media and Universal Networks International are pleased to offer an advertiser the opportunity to sponsor the UK premiere of The Almighty Johnsons on Syfy, Syfy +1 and Syfy HD. The Almighty Johnsons is a fantasy drama about four ordinary brothers who just happen to be descended from Norse Gods; packed with action, drama, raunchy comedy, and larger-than-life fantasy. Syfy is the UK's only channel dedicated entirely to imagination based entertainment. Imagine Greater - greater action, adventure, paranormal, reality, fantasy and, of course, greater science fiction.

What is the Marketing Objective?

Build awareness of your brand through gaining association with Sky Media and Universal Networks international.

How does it work?

Scheduling shall begin on the 2nd of February 2012, consisting of a premier episode airing from 22:00-23:00, followed by 2 repeats per week. Sponsorship shall include Opening Credits of 1x15 seconds, Break Bumpers of 2x5 seconds per centre break and Closing Credits of 1x15 seconds (there are usually 3 centre breaks per 1 hour episode). If you wish to extend your sponsorship of the show online, Syfy can create an online package to work in conjunction with the broadcast sponsorship. This can include Banners, Skyscrapers and MPUs across the Syfy website.

Who's used it in the past?

For details regarding previous advertisers please contact Mike Murphy via the contact details tab.

Features / Benefits

Syfy is the UK's home of science fiction. Syfy reaches over 3 million viewers per week in the UK. 39% of viewers are ABC1 and the profile is 50:50 Men and Women. Syfy provides the perfect home for a wide and compelling mix of genres; from the world of mainstream entertainment to the very best first run action, adventure, paranormal, fantasy and mystery series. Syfy viewers are likely to..... Own a games console - Enjoy sport, especially football - Enjoy films and going to the cinema - Enjoy watching TV - over 5 hours a day

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250kSyfy reaches over 3 million viewers per week in the UK
All adultsBoth
ABC1
C2
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL02 Feb 12 - 01 May 12BUILD AWARENESSSPONSORSHIP / MEDIA
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