HOME uses consumers' historical, real-world interactions to allow advertisers to target individuals at home or wherever they are
Traditional platforms, methods and placements just aren't working in the same way right now, whilst we aren't living or working in the same ways. So, reaching your target audience needs a new approach - luckily, here at AudienceQ, we like a challenge!
Meet "HOME" - our new, location based audience solution. HOME uses consumers' historical, real-world interactions to allow advertisers to target individuals at home - or wherever they are
AudienceQ's core offering employs location intelligence to reach audiences. Historical and real-time data tracks trips to shops, restaurants, car showrooms and a raft of other points of interest.
With many weeks of lockdown now behind us we have richer, more comprehensive data than ever before on home locations too. HOME couples this data with the real-time tracked intelligence giving new, deeper insight into users' preferences and needs.