This idea is archived

Tyne & Wear Metro 12 sheets benefit from av. 3min dwell time

Provided by Exterion Media
38.5 million passenger journeys are made on the Tyne & Wear Metro each year. Gain visibility for your brands with 12 sheets.

Tell us about the Opportunity / What is it?

75% of consumers welcome advertising on the Tyne and Wear Metro. Extend your campaign into the heart of Newcastle, Gateshead and Sunderland with 12 Sheets on the Tyne & Wear Metro. Illuminated and in some cases scrolling, they offer a scaled down version of a 48 Sheet enabling you to use the same creative as your roadside campaign. Located throughout the station, they are also placed cross-track which gives your brand optimum dwell time (average of 3 minutes) and engagement. Find out more...

What is the Marketing Objective?

Build awareness: achieve high visibility and frequency of viewing.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k37% passengers use the Metro +10 times a week. 50% are ABC1.
16 - 24
45 - 54
All adults
Both
ABC1
C2
OUTDOOR / TRANSIT MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NorthAll YearBUILD AWARENESS
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas

Age

Gender

Media Route

Marketing Route

Full Search Options
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service