Data capture incentive for JLR at Goodwood, with a specially-commissioned Top Trumps mobile app and Top Trumps pack.
In-pack, flow-wrapped sachets of Top Trumps cards, each depicting brand icon, Mr Strings, in one of 30 different countries.
Excellent opportunity to build brand awareness and engagement using Top Trumps digital platforms.
Associate with UK's most popular card game brand, educating and entertaining children in 3,000 primary schools.
Engage consumers and drive customer loyalty with Top Trumps, the immensely popular format that entertains and educates
Top Trumps leveraged its relationships with top football clubs to create a promotion timed to coincide with the World Cup.