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Special Focus on Radio, Drivers and the Grey Market
Britain loves radio!
Did you know that 90% of the UK population tunes in every week, with each individual listening to over 22 hours? No wonder radio has a 28% share of the media day. The Radio Advertising Bureau (RAB) - the trade marketing body for radio which is funded by the UK Commercial Radio industry - has pulled together the essential facts to help you understand why radio is right for your brand.
Click on the link below for this month's other key targets:
RadioWorks are a radio advertising specialist with over 20 years experience working with agencies and advertisers on every element of radio advertising. Whether it's planning and buying campaigns, scripting and producing adverts, delivering insightful training sessions or providing leading industry systems, RadioWorks delivers the best in radio advertising to its client base of over 300 leading agencies and advertisers.
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