This idea is archived

A local influence. Yes, we're talking to you !

Provided by AMRA
Amra offer a wide range of local media platforms across the regions to speak directly to your audience.

Tell us about the Opportunity / What is it?

A framework of local media which allows you to address local audiences directly on a very close and personal level - your message appearing on highly specialised platforms, developed to be direct, relevant and accessible by local people. Research demonstrates that most people live their lives within 10 miles of their home. Thus the affiliation and secure environment of location provides the perfect backdrop for interacting with people across the country. As a result local media messages lend the opportunity to effectively drive your response.

What is the Marketing Objective?

Direct response, call to action, branding, sponsorship, awareness

How does it work?

Local communities are the lifeblood of GBm rich and diverse, the essence of 'local life' and all that takes place within each geographical community is unique across all of the areas that we cover. Weekly newspapers, daily newspapers, websites, leaflets, post its, taxi's, interactive, email campaigns, vansides, sampling, radio, events, Streelive , we have it all !!

Who's used it in the past?

COI, Specsavers, DFS, Morrisons, Dreams, Lidl, Tiscali, Met Police, flybe, Powergen, Hummer, TFL, Chevrolet, B&Q, Thomson Fly, Quantas, BA, Barlcays, Microsoft, Ryanair, Guiness,N Power, RBS, Carbon Trust, Thomas Cook, Lexus, BMW, T Mobile, Air France, Sainsburys, Alpro, House of Fraser, Post office, Lloyds TSB, Virgin Trains, Scottish Power, Setanta, Camelot, Emirates, BT, Vodafone, Sky, Digital UK, Dulux, Marks & Spencers and more.

Features / Benefits

Almost one in four of the adult population read an Amra title. Our readership tops 13 million adults. The opportunity to communicate directly with your target audience cannot be underestimated. With a multitude of specific local media platforms, Amra offer the ultimate in bespoke slutions to capitalise on that all important local trusted environment. Speaking directly to your customers.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsBroad demographic reach
25 - 34
35 - 44
Female
Male
AB
ABC1
LOCAL MEDIA / REGIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
All RegionsAll YearBUILD AWARENESS
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