This idea is archived

Advertise in My Weekly's Cookery Special

Provided by DC Thomson
Fantastic opportunity to advertise in My Weekly's Cookery special, targeting women 45+ who are looking for food inspiration

Tell us about the Opportunity / What is it?

Celebrating its centenary year, My Weekly is a well respected and recognised women's weekly brand on the UK newsstand. The My Weekly Cookery special is a 76 page themed magazine targeting women 45+ who are looking for food inspiration.

What is the Marketing Objective?

Build awareness of brand amongst a targeted female market

How does it work?

My Weekly Cookery special will be running features packed with easy cook, fun and nutritious recipes. It will contain a countdown of 100 years of best ever cooking, celebrity cooks, as well as My Weekly cookery favourites - Weekday Winners, Meals for a Fiver and One Pot Wonder. There are various opportunities to advertise within My Weekly Cookery special. We're very flexible and able to accommodate the client's needs, please get in touch to discuss your requirements.

Who's used it in the past?

Previous advertisers in My Weekly Cookery special are Flowercard, Diabetes UK, Shop at Ease and Clifford James

Features / Benefits

The market for older adults is ever growing however frequently ignored by marketing. Advertise to this unique, financially independent consumer group through the pages of My Weekly Cookery Special!

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kReach 335,000 My Weekly magazine readers
45 - 54
55 - 64
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service