This idea is archived

Advertise in The National Trust Digital Publication

Provided by Madison Bell Ltd
The National Trust have launched an interactive version of their magazine viewable by visiting www.nationaltrust.org.uk/main.

Tell us about the Opportunity / What is it?

The National Trust magazine is a leader in its field, setting the highest standards of creativity and editorial quality. The National Trust has launched an interactive version of their magazine which can be viewed by anybody, simply by visiting www.nationaltrust.org.uk/main.

What is the Marketing Objective?

Build up your brand association with a well respected and established publication.

How does it work?

The digital magazine becomes live four weeks after the National Trust magazine is published, and means that everyone - not only those with memberships to the National Trust - will be able to view the magazine. By visiting the National Trust website, individuals will be able to easily navigate to the digital version of the magazine, and use hyperlinks to go straight to any advertisers main website.

Who's used it in the past?

New - to be launched alongside the summer 2007 issue, published 3rd May. Previous magazine sponsors include; Dollond & Aitchison, Journeys of Distinction, Bose, Great Rail Journeys, Travelcope, Homebase, Holiday Property Bond, RSPB, Which?, Voyages of Discovery, Andrew Weir Shipping, The National Trust for Scotland, Willowbrook, Country Collection, Direct Wines, Pegasus Retirement Homes, MBNA and Yamaha.

Features / Benefits

A further benefit of the digital publication is the option to have a fully interactive hyperlink, which is an extremely quick and conventient tool, allowing individuals to be quickly diverted to the advertisers website.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsover 700,000 visiters a month
35 - 44
45 - 54
Female
Male
AB
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESS
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