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Broadcast Sponsorship Opportunity of BRAND NEW ITV1 comedy.

Provided by ITV
Peak sponsorship opportunity of CGI Britain, a new cutting-edge comedy presenting A-list stars as you've never seen them before

Tell us about the Opportunity / What is it?

CGI Britain (working title) is a new cutting-edge ITV1 comedy, created from the most up-to-date computer generated imagery. Each episode focuses on topical issues from the week that was, putting a hilarious spin on the worlds of celebrity, sport and politics and making you realise that A-listers are human after all, and perhaps more disgraceful than we could ever imagine. The series consists of 8 x 30 min shows and the sponsor will receive 40" accreditation per show. The package will also include mobile interactive bumpers and ITV marketing support (if available). Find out more...

What is the Marketing Objective?

To build brand awareness and be associated with a programme which is an ITV first.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£251k to £500kEstimated 5.6 Net Ad TVRs as an average for the programme.
25 - 34
35 - 44
Female
Male
AB
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL14 Apr 08 - 11 May 08BUILD AWARENESSSPONSORSHIP / MEDIA
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