Tell us about the Opportunity / What is it?
We are currently looking for a carpark sponsor to market their brand through naming each carpark (A,B&C) advertising, branding and experiential through utilising this opportunity your brand can be put in front of the 1.1 million visitors that attend the venue each year and the 20 million vehicles that pass by the each year.
How does it work?
Due to the venue being situated on an island site, all people who attend will travel by car or taxis. Once on site they will drive through the barrier system and park there cars within a carpark (A,B,C) this give the potential partner the opportunity to target the visitor on arrival and departure meaning that your brand will be the first thing they see once at the venue and last thing they see on leaving the venue.
Who's used it in the past?
Brand New opportunity
Features / Benefits
Re-name car parks A,B,C, all correspondance to the carparks will show your brand or product. Wrap the attendants box with a message for a new product or service or to raise brand awareness, wrap the barrier that are in situ for entry and exit. Experiential Zone within a carpark for you to engage with the audience through experiencing the brand (i.e a tyre brand could offer tyre pressure checks) this could encourage brand connection. Branding and advert to be placed in our carpark booklet which goes out to 1500 CCFC members. Billboards advertsing facing main A444.