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Form a partnership with Status Quo - a national institution!

Provided by Duroc Media Ltd
Britain's most successful rock band have one of the most diverse fan bases on earth! Find out how your brand can benefit

Tell us about the Opportunity / What is it?

Status Quo have had 62 hit singles across more than 40 years. Their appeal to the British public has made them a national institution with mass appeal. Fresh from their appearance on the globally broadcast 'Concert for Diana' the band are busier than ever and soon to head out on the road for a 33 date UK winter tour. The 'In Search of the Fourth Chord' tour follows the release of their brand new studio album of the same name; their 33rd album, released in September. Your company or brand can join Status Quo through a variety of high profile opportunities.

What is the Marketing Objective?

A varied list of objectives fit the band ranging from stature, loyalty, trial etc.

How does it work?

There are numerous ways you can associate with the band. These include concert sponsorship, endorsement, VIP treatment, meet and greets, branding and sampling as well as TV work. Our team will work with you to formulate a package to suit your brand objectives.

Who's used it in the past?

Recent sponsors of Status Quo have included SAP and Nestle. Nestle used the association via their Kit Kat brand to build awareness with over 100,000 people. They activated a programme including meet and greets, customer incentives, branding and sampling. Nestle also hosted a staff Christmas concert with the band as a special treat for employees hard work. The Mirror Serialised Quo's biography and produced a Greatest Hits CD which out sold all previous initiatives.

Features / Benefits

The features and benefits are as diverse as your requirements. We can arrange a package including Meet and greets. Branding Banners, VIP tickets, internet site branding. database access to our fan club, sampling, endorsement (e.g. TV appearances and advertising).

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsCore fans are 35 to 55s
35 - 44
45 - 54
55 - 64
Both
C2
DE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearINCREASE LOYALTYEXPERIENTIAL
SPONSORSHIP / MUSIC / ROCK
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