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ITV2 Hells Kitchen USA Sponsorship 2007

Provided by ITV
The second series of Hells Kichen USA is available for Broadcast Sponsorship on ITV2.

Tell us about the Opportunity / What is it?

Gordon Ramsay has taken America by storm as Head Chef in this dramatic unscripted series that aims to make the dreams of aspiring restauranteurs a reality. Ramsay and his culinary prodigies aim to make the city's newest restaurant the hottest in town. You'll see the real-life drama, intrigue and high emotion unfold as the restaurant's opening night approaches. How will these ambitious hopefuls fare in the adrenalin-fuelled atmosphere of a busy kitchen under the watchful eye of perfectionist Ramsay? For him, failure is not an option.

What is the Marketing Objective?

Brand Awareness, increase loyalty to brand

How does it work?

This Package Includes: 10 x 60 minute episodes 80 secondsof accreditation per show Broadcast Sponsorship across all ITV Channels ITV Marketing Support (if available) Mobile Interactive Bumpers

Who's used it in the past?

Tio Pepe sponsored Hells Kitchen UK

Features / Benefits

The Mobile Interactive element of the package ensure your brand communicates with your target audience on a number of levels.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250k
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Sep 07 - 31 Oct 07BUILD AWARENESSSPONSORSHIP / MEDIA
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