A brand new and unique opportunity for local advertisers to generate addtional spend through branded money off vouchers.

An advertiser can buy a Money Off Voucher for a period of 12 months that consumers can download to spend with them. The advertiser can rotate the messaging and the offers on the voucher as many times as they like over the course of the year and can also put a cap on the number of downloads in total or per household.

This is a brand new opportunity, but would work very well for local retailers and services that want to compete with the national brands and draw spend away from the larger advertisers.

These vouchers are highly targeted and accountable, from downloads to money spent on the back of them. They will also put the local businesses front of mind with the consumer and provide them with a higher share of voice than through the usual, more cluttered routes.