This idea is archived

Cross Media Sponsorship of IFA with Future Technology 2014

Provided by Future Publishing Ltd
Reach 6.7million global Future Tech users through sponsorship of the largest technology show in Europe!

Tell us about the Opportunity / What is it?

IFA is the world's leading trade show for Consumer Electronics and Home Appliances and is held in Berlin. 2012 achieved record results with 240,000 attendees. Access IFA allows you to reach an audience of 6.7 million global Future Tech users through associating your brand with; Exclusive native content, IFA editorial coverage, A co-branded event, Social media and Shared video content.

What is the Marketing Objective?

Build brand engagement through a variety of branded competitions, social media activity and editorial content.

How does it work?

As IFA partner your brand will be associated with all Future Tech IFA coverage across 3 distinctive sites (180 Editorial pieces,9 x Exclusive interviews and 15 x Editorial-led content pieces). You will also have the opportunity to work with Future Tech editorial to create tailored IFA content around your brand, products or people. There will be a co-branded Tech industry party / drinks reception held in London post IFA. Event duration of 1 week during September, annually.

Who's used it in the past?

HTC sponsored the IFA coverage in 2012.

Features / Benefits

This will be a successful commercial partnership, providing significant engagement with a core Tech Enthusiast audience, Access to the event and your products for the Future audience, significant scale across relevant verticals and brand association with Europe's leading Technology consumer event.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReach 6.7million global Future Tech users.
25 - 34
35 - 44
45 - 54
Male
ABC1
MAGS / CONSUMER
ONLINE / DISPLAY
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL12 Sep 14 - 17 Sep 14BUILD AWARENESSBRANDED CONTENT / MAGAZINES / PRESS
BRANDED CONTENT / ONLINE
SPONSORSHIP / MEDIA
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas

Age

Gender

Media Route

Marketing Route

Full Search Options
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service