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Sonic X - Licensing, Promotional & Advertising Opps...

Provided by Jetix Ltd
With 98% awareness, this 15 year old brand is 1 of the most loved computer characters of all time - guaranteed to enhance sales.

Tell us about the Opportunity / What is it?

With 98% awareness, this 15 year old brand is one of the most loved computer characters of all time. Guaranteed to enhance sales, this opportunity is offering your brand the chance to be associated with a cult classic through the Sonic X TV show via 78x30' episodes. This opportunity covers all promotions, advertising opportunities, sponsorship (TV, Online, Interactive & Events), mobile, video-on-demand, home entertainment, design & production. As well as some consumer product licensing which is still available.

What is the Marketing Objective?

Utilise Sonic X/Classic Sonic and Jetix multi-platform communications to increase demand for your product and reach your target market. Sonic X - Boys 4-9, Classic Sonic - Teens/Young Adults 16-35.

How does it work?

Bespoke opportunities created to fulfil customer needs. For licensing/promotional/home entertainment opportunities contact: Michelle Pearce Snr UK & Intl Licensing Manager Tel: 020 8222 5852 E: michelle.pearce@jetix.net For all other enquiries please contact Michael Ghosh, details below.

Who's used it in the past?

Currently 11 UK licensees, Master Toy partner is Spinmaster. McDonalds have run several Pan-European Happy Meals, all of which were widely advertised across Europe. Orange launched an exclusive Sonic mobile game (the most downloaded Java phone game in March '06). The comic strip has been sold to Jetix magazine licensee to feature in each monthly issue.

Features / Benefits

98% Brand Awareness and very popular. Strong consumer products presence at retail, top accounts being Woolworths, TRU, Argos & BHS. Use an icon to help drive your sales...

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsBoys 4-9, retro Teens/Young Adults 16-35
0 - 9
16 - 24
Male
ONLINE
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSEXPERIENTIAL
SALES PROMOTION
SPONSORSHIP / MEDIA
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