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'Sponsor Sky Sports' Cross-Platform Coverage of Golf in 2013

Provided by Sky Media
Sky Media is pleased to offer the opportunity to sponsor Golf in 2013 through a cross-platform campaign.

Tell us about the Opportunity / What is it?

Sky Sports HD is the Home of Golf in the UK, with exclusively live coverage of key events from around the world, covering over 80 Tournaments per year. Sky Sports is pleased to offer TV, online, and mobile sponsorship of its stellar coverage spanning across The European Tour, the US Tour, four WGC events in addition to ladies and seniors golf.

What is the Marketing Objective?

Build fully integrated brand awareness across many media platforms through a passionate and highly engaged audience. Communicate to a male-biased audience in their own environment and achieve brand stand-out..

How does it work?

Accreditation will include: live Euro Tour: 2 x 15" & 16 x 5" per session, live PGA Tour 2 x 15" & 20 x 5" per session, live WGC's: 2 x 15" & 18 x 5" per session, live other: 2 x 15" & 20 x 5" per session, repeats/highlights: 2 x 15" & 8 x 5" per session, and magazine Shows: 2 x 15" & 6 x 5" per session.

Who's used it in the past?

Contact Mike Murphy for details.

Features / Benefits

Sponsorship will build association with Sky Sports critically acclaimed and exclusive live coverage of key events in the golfing calendar. Partnership with Sky Media will provide a unique opportunity to build a cross-platform campaign across Skysports.com and Sky Sports mobile, and sponsorship on the go with accreditations across Sky Go while reaching a highly engaged MABC1 audience.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsEstimated to reach 6.4million adults across the period
All adultsMale
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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