Sponsor Daytime on Magic

Provided by Bauer Media
Partner with Magic to deliver fun and engaging programming to their 1.9 millions listeners every week.
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Tell us about the Opportunity / What is it?

Daytime on Magic, a Bauer Media brand, kicks off at 9am with Magic's Test of Time. Gary Vincent plays 10 songs from one year and invites listeners to guess that year in a daily competition.From 1pm Paul Phear,Magic's West End aficionado,is on air until 5pm bringing his love of the Theatre to the Magic audience in his daily entertainment news.Bauer Media is pleased to present the opportunity for a Daytime partnership.

What is the Marketing Objective?

Raise brand engagement levels by sponsoring interactive programming promoted through fun and enticing incentives.Align your brand with exciting, entertaining,feel-good shows.And build brand awareness through Magic's extensive online network and large listener base.

How does it work?

Sponsorship of daytime provides 3 x 10" Sponsorship Credits (per hour) delivering key messages during the show,linking a partners brand with Magic's market leading format between 9am - 5pm. A bespoke digital solution will be worked up based on client products/brand/requirements. The partner may utilize multiple platforms across Magic On-Air, Magic's mobile app, Magic Player, and Magic social media.

Who's used it in the past?

Please contact Bauer Media for details.

Features / Benefits

This campaign is expected to deliver a 4.1 million consumer reach. Daytime programming is a clutter free commercial environment,therefore adding credibility to a partners messaging.
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsAverage age 42, Male & Female.4.1 million consumer reach
35 - 44
45 - 54
Both
RADIO
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MUSIC
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