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Sponsor ITV4 U.S. Sci Fi Package 2007

Provided by ITV
An opportunity to sponsor a host of top quality American Sci Fi's.

Tell us about the Opportunity / What is it?

A great opportunity to sponsor some top quality American Sci Fi titles, including: - Dark Skies, Andromeda, First Wave, Earth: Final Conflict, Space 1999, UFO (1970s), Millennium, American Gothic. Excellent peak scheduling on ITV's newest multi-channel platform. This package has the best Sci-Fi shows from the States, containing a good mix of UFO conspiracies to futuristic galactic battles.

What is the Marketing Objective?

Gain trial

How does it work?

This is a sponsorship opportunity for all sci-fi programmes on ITV4 for up to 6 months during 2007. This package benefits from excellent peak scheduling on ITV’s newest multi-channel platform. We are offering broadcast sponsorship on all Sci-Fi programmes on ITV4 plus mobile interactive bumpers. For more information on the individual programmes included in the package simply click on the attachment.

Who's used it in the past?

This is a new offering from ITV, with no previous associations, creating the perfect opportunity for your brand to leave its mark on the mind of consumers.

Features / Benefits

This package has the best Sci-Fi shows from the States, and has a good mix from UFO conspiracies to futuristic galactic battles. Undertaking a long term sponsorship package will allow you to create a solid relationship with viewers and benefit from higher recall levels.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250kMen, sci-fi fans
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Sep 07 - 30 Dec 07BUILD AWARENESSSPONSORSHIP / MEDIA
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