This idea is archived

Sponsor ITV's coverage of England's campaign to the World Cup

Provided by ITV
Full highlights package of England team coverage, home and away plus qualifiers and friendlies in the build up to the World Cup.

Tell us about the Opportunity / What is it?

ITV has secured full terrestrial TV rights covering England's campaign to World Cup qualification in South Africa 2010. Additionally, coverage will include a number of high profile friendlies across the period starting with old foes Germany in November. This package includes sponsorship of all broadcast coverage, plus sponsorship of online, mobile and red button interactive. Brand marketing support is also included in this package. This opportunity is a true multi platform offering with a total audience expectation of 9 million per game! Find out more...

What is the Marketing Objective?

To build awareness of your brand through association with high profile programming.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£501k +average TVR ratings of 17 16-34 men & 20 ABC1 men.
16 - 24
25 - 34
Male
AB
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL20 Oct 08 - 31 Jul 10BUILD AWARENESSSPONSORSHIP / SPORT / FOOTBALL
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