This idea is archived

Sponsorship of the Castleford Tigers rugby league club.

Provided by The Rugby Football League
Castleford Tigers are currently offering sponsorship of the club and advertising opportunities across the 2010/11 season.

Tell us about the Opportunity / What is it?

Castleford Tigers have grown to be one of the most famous Rugby League clubs in the UK and has consistently produced players who have achieved worldwide status within the game of Rugby League. In recent years the club has continued to evolve with the great game,and has pulled out some brilliant results. If you are looking to raise awareness of your brand then sponsorship of the Tigers is the perfect opportunity for your business. The sponsorship package includes shirt sponsorship and branding on all merchadise.

What is the Marketing Objective?

To raise awareness of your brand with sports fans through a variety of media.

How does it work?

The game of Rugby League receives extensive coverage from both Terrestrial TV,and especially SKY SPORTS. As well as receiving a substantial amount of TV Coverage we also receive a massive amount of media through papers and magazines, again a prime opportunity to make people aware of your brand. There is also the opportunity to advertise on the Castleford Tigers website which is the number 1 outlet for supporters and also sponsors and potential sponsors. It is a massive success and attracts an incredible amount of daily hits.

Features / Benefits

The future of Castleford Tigers is looking extremely bright and this is an excellect opportunity to gain cross media coverage of your brand. Terrestrial and multi channel television coverage reaches approximately 3 million viewers per month and a variety of printed media including the Daily Mail and Yorkshire Evening Post, reaches a total of 40 million readers per week across all the publications. The Castleford Tigers website is also available for advertising with banners linking through to your own website, the site generates 3.5 million hits a month.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsAll rugby/sports fans. Male bias.
16 - 24
25 - 34
35 - 44
45 - 54
Male
ABC1
C2
DE
LocationTimingsMarketing ObjectiveOpportunity Type
NorthAll YearBUILD AWARENESSCSR/COMMUNITY
PUBLIC RELATIONS
SAMPLING
SPONSORSHIP / SPORT / RUGBY
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