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Sponsorship of The Great River Race 2017

Provided by The Great River Race
Own the river for the day with corporate sponsorship opportunities available at this great sporting event on the River Thames

Tell us about the Opportunity / What is it?

With approximately 2,500 rowers competing for 35 trophies, The Great River Race has become the greatest event of its kind in Europe. Offering an enchanting fusion of colour, spectacle, competition & fun, it combines everything that made London's 'other' marathons so successful; but with the addition of the stunning backdrop of London as seen from the river. The Great River Race Corporate Sponsors are involved from the start to finish in our campaign. From local & regional publications to national & international coverage, you have an opportunity to be a part of our success.

What is the Marketing Objective?

- By sponsoring the Great River Race you will have the opportunity to raise your company's profile within the community and your industry. - The Great River Race is an excellent opportunity to engage with communities along the river's course, particularly at the Start and Finish of the Race.- The media coverage of the Race also affords our corporate sponsors the opportunity to captivate much larger audiences, across the capital and in some cases, the world.

How does it work?

With four levels of corporate sponsorship to choose from, the Race has a proposal to suit every budget. To find out more, please take a look at the attached brochure, and if you are interested in partnering with the GRR, please click the 'Contact Details' tab to get in touch.

Who's used it in the past?

Our past and current sponsors include: Fullers, Metro, BT, Legal and General, LXL, ADPC, Areen Design, P&O, United, eBay and Thames Tideway Tunnel.

Features / Benefits

- There are a multitude of branding and engagement opportunities available to our corporate sponsors, from programme and concession sponsorship: allowing you to reach our audience and your community directly, to the opportunity to develop community programmes in line with the Race, be that encouraging the practice of rowing amongst underprivileged school children, or working with your chosen charity to raise awareness throughout the duration of the Great River Race's PR campaign.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k2,500 rowers, 100,000 spectators + PR & media coverage
All adultsBoth
LocationTimingsMarketing ObjectiveOpportunity Type
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