This idea is archived

Sponsorship of the new series of Secret Diary of a Call Girl

Provided by ITV
Excellent opportunity to target women aged 16-34 & to associate your brand with popular ITV2 programming. Scheduled for Q1 2010.

Tell us about the Opportunity / What is it?

Secret Diary of a Call Girl returns offering a deeper look into the world of the glamorous and intelligent Belle de Jour in her latest exploits. Based on the best-selling, real life diaries of an up market escort, Secret Diary of a Call Girl allows us a deeper look into the world of the glamorous and intelligent Belle. Broadcast sponsorship of Secret Diary of a Call Girl on ITV2 is currently on offer. The show will run over 8 x 30 minute episodes with the sponsor receiving 40 seconds of accreditation per show. Package also includes online & mobile plus ITV2 repeats. Find out more...

What is the Marketing Objective?

Build awareness of your brand with a predominantly female audience aged 16-34.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details+1 coverage of 15.76% of women aged 16-34.
16 - 24
25 - 34
Female
AB
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Jan 10 - 31 Mar 10BUILD AWARENESSSPONSORSHIP / MEDIA
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