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Sponsorship opportunities with Castleford rugby league club

Provided by The Rugby Football League
Tap into Castleford's loyal fanbase and strong community relations in West Yorks, through advertising and sponsorship options.

Tell us about the Opportunity / What is it?

Castleford Tigers are a professional rugby league club based in Castleford in West Yorkshire, England. They participate in the professional European competition Super League. The Tigers play their home games at 'The Jungle' named after their former sponsor Jungle.com. The ground was previous named after the road it is situated, 'Wheldon Road', and despite its decrepit style the ground is still believed to offer one of the best and most volatile atmospheres in the game.

How does it work?

There are many opportunities marketers can use to engage with rugby league's loyal and passionate fans. This can range from sponsorships of the stadium, team shirts and associate partner deals, to perimeter board and programme advertising or experiential / sampling opportunities. With a variety of marketing options on offer packages can be tailored to suit your objectives and budget. Sponsorship is also ideal for long term associations.

Who's used it in the past?

Puma, Tetley's, Aqumen, NHS Wakefield, Help-Link.co.uk, Diggerland, Multi-Power UK, GMB are current partners

Features / Benefits

As a Super League team, Castleford Tigers have a strong and loyal fanbase with over 7,500 fans attending games in 2009. Sponsorship provides an ideal way for brands to reach this audience, and it is particularly successful at building brand loyalty as your brand becomes a 'partner' of the club. It is also a great way to raise awareness with the local community, as well benefit from national media coverage and interest in the club. Rugby League receives extensive terrestrial and SKY TV coverage for games, as well as national and regional press and magazine coverage.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsOver 7,500 average attendance
25 - 34
35 - 44
45 - 54
Male
ABC1
C2
DE
LocationTimingsMarketing ObjectiveOpportunity Type
NorthAll YearBUILD AWARENESSEXPERIENTIAL
SPONSORSHIP / SPORT / RUGBY
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