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Sponsorship Opportunity: Brand new game show coming to ITV1

Provided by ITV
The Cube is a stylish and modern-looking game show coming soon to ITV1 weekends with 7 x 60-minute episodes at peak time.

Tell us about the Opportunity / What is it?

The Cube is a stylish and modern-looking game show coming to ITV1 weekends. Tense, nerve-wracking and completely addictive! Contestants come on the show one at a time to take on a series of increasingly difficult challenges for an ever-increasing cash prize. All the challenges take place in the set's iconic central location: a 4m x 4m x 4m glass cube. This package includes: Broadcast sponsorship on ITV1, 7 x 60-minute episodes, ITV2 repeats (TBC), Mobile interactive bumpers, Red button sponsorship and ITV marketing support (if available). Find out more...

What is the Marketing Objective?

Maximise your visibility to your target audience. Perfect for launching or re-energising a brand. Use as part of a fully-integrated campaign. Sponsorship is available on 65% of ITV's programming.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£251k to £500kReach approx 3.7m adults.
35 - 44
45 - 54
Female
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 30 Jun 09BUILD AWARENESSSPONSORSHIP / MEDIA
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