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Sponsorship opportunity of ITV4 package - Where Men can be Men

Provided by ITV
ITV4 screens classic UK and US drama as well as a mix of contemporary US drama, worldwide sporting highlights & documentaries.

Tell us about the Opportunity / What is it?

ITV4 is an accessible channel for a male audience with broad appeal. Available on all digital platforms ITV4 screens classic UK and US drama as well as a mix of contemporary US drama, worldwide sporting highlights and documentaries. The channel is full of action packed, escapist shows which are perfectly targeted at the hard to reach male audience. The package will include excellent peak, daytime and late night scheduling creating greater opportunities for the sponsor to reach a larger, and more captive audience. Find out more...

What is the Marketing Objective?

Primarily to build awareness of your brand with the channel's audience.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£501k +Expected to reach 18.3m Men and 36.6m Adult viewers
16 - 24
25 - 34
Male
AB
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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