This idea is archived

Stand Out from the Crowd in Leeds

Provided by Plakativ Media Ltd
270sqm giant banner in the centre of Leeds on The Headrow

Tell us about the Opportunity / What is it?

The Headrow is one of the best known streets in Leeds and the city is on record as ‘One of the UK’s top shopping destinations’ (Experian), boasting retailers such as Harvey Nichols and Flannels. The media space is located on The Headrow, opposite Leeds Art Gallery/Library and adjacent to the Town Hall, on the only part of the street that is not vehicle restricted. This section of The Headrow sits in the centre of the drinking quarter and is surrounded by pubs and bars.

What is the Marketing Objective?

Raising brand awareness/Communicate a message/Product launch

How does it work?

Outdoor advertising is an impactful and unique way to communicate with your consumer. Unlike other forms of advertising the consumer is not required to ' turn a page' or 'switch a channel'. It is engaging and unobtrusive, sitting well in our everyday lives as we all spend more and more time out of our homes.

Who's used it in the past?

The is a new location available from April 2007. Be first to make an impact in Leeds city centre.

Features / Benefits

This is a busy, lively location which targets commuters, shoppers, students and clubbers.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details900,000 drivers per month
OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
NorthAll YearBUILD AWARENESS
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