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Target 16-34 Men - Headline Sponsor of Boxing on ITV4 in 2009

Provided by ITV
ITV4 has teamed up with Hennessy Sports Management to offer the chance to sponsor a series of boxing events in 2009

Tell us about the Opportunity / What is it?

ITV has entered into an agreement with Hennessy Sports Management for the right to broadcast a series of boxing events running until Dec 2009. The package kicks off with a world Title fight on ITV1 featuring Britain's new boxing star Carl Froch. Fights following on ITV4 will include: John Murray - British Lightweight Champion, Darren Baker - Commonwealth Middleweight Champion and Danny Williams - British Heavyweight Champion. Package includes: broadcast sponsorship ITV4, one ITV1 world title fight, highlights shows ITV4, live weekend coverage, online sponsorship. Find out more...

What is the Marketing Objective?

Build brand awareness or drive loyalty.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250kMale 18-34+
16 - 24
25 - 34
Male
ABC1
ONLINE
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / SPORT / ACTION SPORTS
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