Unrivalled Experiential Events and On-Campus Student Marketing

Provided by BAM
Unparalleled opportunity to build lasting impressions with over 2.5 million students, at source, on and off campus
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Tell us about the Opportunity / What is it?

Whether your aim is to increase brand awareness, launch a new product, achieve direct sales or purely capture data, experiential and on-campus activity provides unprecedented face-to-face access to over 2.5 million HE students across the UK. University campuses provide one of the most effective platforms to interact and engage with students in mass, at source in an environment where they are most receptive. With the opportunity to attend all or a selection of the UK's top universities, contact us now and let us help you develop lasting impressions with students.

What is the Marketing Objective?

Increase brand awareness, launch a new product, achieve direct sales or purely capture data on one of the most dynamic and valuable segments of the 18-24 yr old market. Communicate your message face-to-face with over 2.5 million higher education students at a time when they are often developing purchasing habits and opinions for the first time.

How does it work?

By working with BAM you will be entrusting the most experienced student marketing agency in the UK to plan and deliver your campaign. You will be privy to our expert insight into the market to help identify the most effective channels for your campaign. As well as offering unparalleled insight, we save you time and hassle, utilising our strong relationships with over 150 media owners to ensure your campaign is placed and delivered efficiently and effectively. Enquire now for more details.

Who's used it in the past?

Ben & Jerry's, Domino's, Lucozade, Nando's, Blackberry, Apple, Microsoft, Samsung, Jaguar/Land Rover and many more.

Features / Benefits

With an estimated annual spend of over £16.5 billion, experiential activity on and off-campus provides unparalleled access to one of the most dynamic and valuable segments within the 18-24 yr old market. Reaching over 2.5 million HE students, university campuses and popular student venues provide the perfect opportunity to attract and engage students at a time where they are actively developing purchasing habits for the first time. By coming to BAM you will be entrusting the most experienced student marketing agency in the UK to plan and deliver your campaign.
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details2.5 million HE students across the UK. 18-24 ABC1C2
16 - 24Both
Students
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All Regions02 Sep 13 - 31 May 14ENGAGEMENTEXPERIENTIAL
SAMPLING
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