This idea is archived

Advertise to adults in the West Midlands using local media

Provided by Clacksons
Print, online and sampling opportunities in the Coventry and Solihull Observers. Target a combined reach 218,458.

Tell us about the Opportunity / What is it?

Bullivant Media Group are a major independent publisher of free weekly newspapers in the UK and the leading weekly regional media group across Warwickshire, Worcestershire and the West Midlands. Advertisers have the opportunity to target adults in the West Midlands area with the Coventry & Solihull Observers. Print, online, leaflet and sampling opportunities are on offer with these titles throughout the year.

What is the Marketing Objective?

Excellent opportunity to build awareness of your brand.

How does it work?

Display and classified ads are available within these West Midlands titles. The newspapers cover local news, property, motors, recruitment, entertainment and more; ads can be positioned within specific sections of the publications. Brands can extend their advertising online using the individual titles website, display advertising opportunities are available in various formats. Advertisers can also utilise our distribution services - we can distribute anything from single sheet leaflets to catalogues and samples.

Who's used it in the past?

Brands who have advertised with West Midlands titles include The Coventry Hill Hotel: "The Coventry Hill Hotel has had an extremely fruitful relationship with the Coventry Observer and has achieved a good response to anything advertised" James Teal - The Coventry Hill Hotel. Please contact the Bullivant Media team for details of additional previous advertisers.

Features / Benefits

The Coventry Observer offers more readers in every age group and more readers with spending power than the Coventry Telegraph. And very competitive advertising rates. All local newspapers benefit from high levels of trust among their readers, thus creating an ideal environment for delivering any sales message. Regional press is the medium in the best position to reach people at a local level with 82% of readers spending half or more time within a 5 mile radius of their home.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kCombined reach of 218,458 (JICREG 1/10/09)
35 - 44
45 - 54
55 - 64
LocationTimingsMarketing ObjectiveOpportunity Type
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