Branded Pharmacy Bags Reach Localised Communities & Regions

Provided by Brand Bags Ltd
Custom printed pharmacy bags ensure you get to the heart of a local resident population. Bags are taken home and seen by others.

Tell us about the Opportunity / What is it?

Brand Bags Ltd is pleased to offer the opportunity to print, produce and deliver branded pharmacy bag campaigns via our growing network of high street independent pharmacies and pharmacy chains including Timms & Parker, Rowlands, Co-Op, Day Lewis, Boots, Superdrug & in-store within Tesco, Sainsbury's and Asda. Branded prescription /OTC bags are perceived as a recommendation from the pharmacist and act as a perfect communications platform to raise awareness of local health services, health initiatives or brands and products.

What is the Marketing Objective?

Raise awareness of health initiatives & local services. Educate local adult resident populations on symptoms of health issues from Cancer Awareness, Flu immunisation or Choose Well without wastage. Provide coverage of geographic areas. Core audience: 18 - 80+ years, all demographics. We can specify to the pharmacist where to use bags either at prescription counters, which offer a bias towards grey market or for use on OTC sales offering a more general mixed audience including new mums. Brand promotions i.e Hay-fever, OTC products via independent pharmacies only.

How does it work?

Brand Bags print and deliver your pharmacy bag campaign into Pharmacies and Chemists across the UK. For NHS or Government initiatives we can offer complete coverage of any area or region to include Boots, Co-Op Superdrug, Lloyds plus Supermarket outlets. For Brand promotions we offer delivery via the independent pharmacy network. We offer branding on paper pharmacy bags in a variety of standard sizes and print options. If you have additional marketing materials for the pharmacists, we can arrange print and delivery of these items with the bags.

Who's used it in the past?

Central Office of Information, NHS Direct, Synexus Ltd, More than 75 Primary Care Trust campaigns, Seven Seas vitamin range, NHS CCG's, Kent & Medway Public Health, Royal Borough of Greenwich, South London CSU. Salford City Council, The pharmacy bags act to promote local health services, lifestyle, or whatever you may need to communicate.

Features / Benefits

Pharmacy bag advertising is a great way to speak to your local residents as pharmacy bags are taken home and seen by other members of the household. Pharmacy bag advertising is also perceived as a recommendation by their local trusted pharmacist. OTC/Prescription bags act as health improvement communication platform for your health messages. Reach your local community and maximise the delivery of your message with minimal cost. Brand to hand promotions to local residents or targeted elements of the local community with post code targeting available.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kAll demographics, 18-80 y.o. All year round.
LocationTimingsMarketing ObjectiveOpportunity Type
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