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lovemusic24: an on-line social networking site for music lovers

Provided by Archant Suffolk
Sponsorship & advertising opportunities to reach a target audience with lovemusic24; on-line music based social networking site.

Tell us about the Opportunity / What is it?

This is a fantastic opportunity for your brand to reach an audience that may not be a typical newspaper/magazine or other media user with a media platform that has become massively popular, widely used and is still growing. lovemusic24.co.uk is a user-generated online music based social networking site with registered members ranging from 16-60. Get in contact with those interested in: music, fashion, games, going out, dancing, retail, gadgets, culture, socialising, festivals; also promoters, venues, record labels, event organisers and more.

What is the Marketing Objective?

As a sponsor you can directly reach a targeted audience and interact with them through exposure on the website, at events, branding opportunities and direct marketing. Raise awareness of your brand and profile, drive traffic to your website. Interact with the audience, test the market and collect data.

How does it work?

www.lovemusic24.co.uk is an online user-generated social network with a music bias with content, events, competitions, offers and more provided by the lovemusic24 team. lovemusic24.co.uk is supported with in-paper activity across a range of titles in the Archant Suffolk portfolio and as a brand supports relevant local events. Branding, brand to hand, Bluetooth and e-mail marketing all provide extended visual profile.

Who's used it in the past?

Live and Unsigned and Open Mic UK - national talent search competitions. Harvest at Jimmy's (Jimmy Doherty's Summer festival). Local recording studios, venues, promoters, music shops.

Features / Benefits

This is a unique opportunity to build a cross platform campaign and interact with a target market audience. The opportunity is on-line led but with in-paper support across several titles in the Archant Suffolk portfolio, branding at relevant events, e-mail marketing, Bluetooth and data capture opportunities.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k1300+ registered users + non reg. visitor
All adultsBoth
ABC1
C2
ONLINE
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MUSIC / POP
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