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Sponsor Psychic Sally: On The Road on Sky Living

Provided by Sky Media
Sky Media is proud to announce an exclusive opportunity to sponsor a new commission starring the weirdly wonderful Sally Morgan.

Tell us about the Opportunity / What is it?

Sky Living's exclusive hit series Psychic Sally: On the Road returns for another series with a refreshed format and an extra sprinkle of stardust. The final episode of the previous series attracted over 400,000 viewers from her vast and loyal following. The backbone of each show will include on-the-road performances at two theatres where Sally delivers messages from the dead to the living. These will show Sally in her element, delivering real emotion and great behind-the-scenes content. 2,000 people a night attend her shows, packed with drama, tears and laughter.

What is the Marketing Objective?

Build awareness amongst psychic Sally's vast and loyal following.

How does it work?

To be broadcast at peak time across Sky Living between June 2011 to July 2011 the series shall consist of 8 x 60 minute episodes with approximately 2 additional repeats per week. Sponsorship Accreditation shall include: Opening credits: 1 x 15 seconds, Break bumpers: 2 x 5 seconds per centre break (normally 3 centre breaks per 1 hour show) and Closing credits: 1 x 15 seconds. A sponsor shall also receive logo accreditation on all programme specific trailers that are 20 seconds or greater in length.

Who's used it in the past?

Please contact for details.

Features / Benefits

It is also possible to expand the sponsorship association with Psychic Sally through a multi-media crossplatform campaign which would immerse the viewer further into the series. These can include the following (please enquire for further details): Sky Living Online and Sky Mobile.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsReach over 1m adult females aged 16-44
16 - 24
25 - 34
35 - 44
LocationTimingsMarketing ObjectiveOpportunity Type
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