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Sponsor Series 2 of Brit comedy hit, The Café, on Sky 1 HD

Provided by Sky Media
After its hugely successful first series, The Cafe is back on Sky 1 HD in 2013 and available for broadcast & online sponsorship

Tell us about the Opportunity / What is it?

This 'enchanting and unashamedly romantic' comedy series has been recommissioned exclusively for Sky 1 and will air in 2013. The Cafe is set in and around a café in Weston-Super-Mare run by generational trilogy Mary (June Watson), Carol (Ellie Haddington) and Sarah (Michelle Terry). Sarah is in her late twenties and recently returned home from London as she attempts to pursue a writing career.

What is the Marketing Objective?

Gain association with Sky1; voted channel of the year at the Broadcast Awards, beating ITV1, ITV2, BBC2 and BBC3.

How does it work?

Broadcast sponsorship provides your brand with Opening and Closing credits of 15 seconds and Break Bumpers of 2x5 seconds per centre break. With regards to online sponsorship, you would receive the following inventory: Permanent headline sponsor placement on all 'The Café' pages, Roadblock of all display placements on 'The Café' pages (MPU & Leaderboard), Sponsor Advertorial Feature Page, Option to run a Sponsor branded Competition across the Sky1 site with guaranteed newsletter promotion, Sky1 homepage promotion, and social media promotion.

Who's used it in the past?

Please contact Mike Murphy for further details.

Features / Benefits

Popular family comedy which has already been proved as a big hit amongst viewers and critics alike. Show brings with it a large base of loyal fans. Co-written by and starring Ralph Little and directed by Craig Cash (The Royle Family). Other big cast names include Daniel Ings, June Watson, Ellie Haddington and Michelle Terry. Association with award winning comedy on Sky1. Sky 1 was recently voted channel of the year at the Broadcast Awards, beating ITV1, ITV2, BBC2 and BBC

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100kEstimated to reach an audience 978,000 adults aged 16-34
16 - 24
25 - 34
Female
Both
ABC1
ONLINE
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Jan 13 - 01 Jan 14BUILD AWARENESSSPONSORSHIP / MEDIA
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