Sky Media and FX are delighted to offer an advertiser the opportunity to create a unique association with the UK Premiere of TRUE BLOOD - Season 2; the newest production from Alan Ball, creator of the award-winning Six Feet Under. After airing on FX, Season 1 of True Blood was repeated by Channel 4 and continued to be a huge success. The series has a loyal fan base eager for the return of this hit drama, providing a great opportunity for a sponsor to build brand awareness with these audiences.

Opportunity for a sponsor to build brand awareness with an engaged, informed "choose to watch" audience.

All programming included in the sponsorship could be branded as: '(Brand Name) sponsors True Blood Season 2 on FX'. The branding and tag line would appear within the credits to add cohesion to the package. This also means that the same sponsorship credits can be used for each sponsored programme if desired. The new series starts February, 2010 (tbc) and will run over 12 x 60" episodes. There will also be 3 x repeats of each new episode shown every week - either at 22:00 or 23:00 offering a total of approximately 48 hours of sponsored programming.

Please contact Sky Media for details of previous sponsors.

- An opportunity for a sponsor to build brand awareness with an engaged, informed "choose to watch" audience. - FX offers highly respected, intelligent, cross-media branding strategies to satisfy your brand's and consumers' needs. - This is the first and exclusive broadcast sponsorship opportunity to sponsor True Blood Season 2 in the UK.