Movie channel TCM are offering a great TV sponsorship opportunity dedicated to Oscar and BAFTA winning and nominated films
A unique opportunity for a brand to associate itself with the only TV film season in the UK dedicated to award winning and nominated films.
This great broadcast sponsorship opportunity surrounds the UK and US film award season in February 2008 on film channel TCM. The season includes a celebration of films that have earned or been nominated for Baftas and Oscars as well as exclusive interviews with the stars plus a season host, whom this year is Sir Ian McKellen. Previous hosts have included Anjelica Huston, Stephen Fry and last year's host Barry Norman
To increase brand awareness and ratings
A TV and online broadcast sponsorship of on-air film season:The Award Winners on film channel TCM.
This February film season begins with a week of BAFTA winners/nominees, followed by a week of Oscar winners /nominees airing on both TCM and TCM 2. Channel film premieres and exclusive interviews with the stars of today give the season further gravitas.
The season has it's own on-air identity and logo, which a sponsor becomes intrinsically linked to.
TCM & TCM2 are broadcast through SKY, Virgin TV, Top Up TV Anytime with an average viewership of 5 million per month.
The Times/The Sunday Times
The Daily Telegraph
On-air TV accreditation:
10 second credit in and out of every film in the season plus break ids.
5 second credit on tune-in promo spots airing 2 weeks prior to and during the season.
Opportunity to run a dedicated on-air competition through our regular Thursday night (text to win) competition slot for product givewaways.
Month long online accreditation and links on TCM's website tcmonline.co.uk
Full page ad and accreditation in TCM's monthly viewer's guide. Logo on print ads promoting season (over 1/4 page)