British online food delivery company, Deliveroo had an expansion campaign for London, followed by all major cities, then on into provincial towns. Deliveroo needed national brand awareness, lead generation and product sampling.

The challenge for StreetPR was to drive brand awareness and increase sales across all markets.

Large scale campaigns saw teams of StreetPR staff in 25 London locations simultaneously, distributing trackable vouchers and samples. This successful model was replicated across the UK. StreetPR promoted Deliveroo to the public in over 50 UK towns and cities, staffed food festivals and events and initiated corporate campaigns within large businesses.

Deliveroo is now the market leader in its field, and StreetPR staff have worked over 20,000 hours to date. Ongoing campaigns and new initiative are being discussed, testament to the sucess of the StreetPR campaign.

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