This idea is archived

75% of consumers welcome advertising on the Tyne and Wear Metro

Provided by Exterion Media
Capitalise on a willing, captive audience with Metro's portfolio of advertising opportunities.

Tell us about the Opportunity / What is it?

The Tyne & Wear Metro is used by tourists, students and the local population to travel across the Newcastle, Gateshead and Sunderland, to the residential districts and even to Newcastle airport. Advertising gives passengers something to look at, read and think about as they travel on the network. With 75% of consumers welcoming advertising on the Metro, advertisers have the opportunity to talk to a willing audience in a captive environment. Opportunities include in-station (e.g. escalator panels, 12 sheets cross-platform) and within the Metro carriages themselves. Find out more...

What is the Marketing Objective?

Build awareness: achieve high visibility and frequency of viewing.

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details37% passengers use the Metro +10 times a week. 50% are ABC1.
16 - 24
45 - 54
All adults
Both
ABC1
C2
OUTDOOR / TRANSIT MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NorthAll YearBUILD AWARENESS
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas

Age

Gender

Media Route

Marketing Route

Full Search Options
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service