Align Your Brand With The Award Winning Sky News Channel
Provided by Sky Media
Sky are seeking a sponsor for an informative new 'Swipe' report - a cross-platform opportunity to be associated with Sky News.
Tell us about the Opportunity / What is it?
Swipe is a new editorial technology report that runs three times a week across the Sky News portfolio. Sky Media are exclusively seeking a sponsor for this informative new report with the option to extend the association further to skynews.com, Sky News mobile and Sky Go as well as the ROI & International territories - representing a fantastic cross-platform opportunity for a brand to be associate itself with our award- winning Sky News channel.
What is the Marketing Objective?
Offering genuine insight and analysis, Sky News thrives on setting the agenda. With a stellar line up of experts across the journalistic field - the UK's first dedicated rolling news channel is the definitive location - 24 hours a day. Having access to exclusive technological content from some of the most experienced editors and correspondents in broadcasting we deliver both on quality and depth of content along with a highly engaged audience. This is a perfect opportunity to align your brand with breaking news, and current affairs.
How does it work?
An editorial technology report that runs three times a week across the Sky News portfolio, Swipe, is the perfect opportunity for a brand to align itself with our breaking news service. Analysing all the latest trends emerging in the technological world, across a plethora of sectors, this specialist report ensures all the latest technology news is delivered whether you consume it at home, online or on the go.
Who's used it in the past?
This is a new opportunity. Sky's multi-platform distribution coupled with a unique direct relationship with its viewers has meant that Sky Media lead the way in sponsorship that engages with audiences no matter how they are enjoying great content. Whether watching live, catching up on demand or on the go. A whole host of high profile brands have had hugely successful sponsorship partnerships with Sky including Dominos, Jaguar, Volvo and Autoglass.
Features / Benefits
An est 156 reports broadcast across the year, equating to 312 sponsor credits on Sky News across Freeview and Sky's platform. Spanning 12 months, the sponsor will receive an est 2,340 seconds of sponsor branding around the UK's first dedicated rolling news service. Sponsor branding is est to reach over 1.68m Abc1 Ads across 12 months. Throughout the year, a brand will receive a stable presence across Sky News with the av ABC1 male seeing the sponsorship creative 7x+. For additional exposure the opportunity extends to sponsorship on skynews.com, Sky News mobile and Sky Go.