This idea is archived

@carbon footprint - our environmental 6 sheets

Provided by Streetbroadcast
Offering 100 eco-friendly national sites, giving you the chance to book green.

Tell us about the Opportunity / What is it?

Solar powered and wind assisted 6 sheets. The lampposts are powered by the sun and wind and create environmentally friendly illumination. The package of 100 sites will be installed on the roadside and at destination shopping parks.

What is the Marketing Objective?

Streetbroadcast position OOH 6 sheet advertising display units 2.5 - 3 metres above the ground for outstanding visibility. The displays are never blocked by pedestrians and passing traffic and have been ranked no.1 for effectiveness by POSTAR, the OOH audience measuring authority. Streetbroadcast have sites both on the roadside and at destination shopping locations - shopping centres, retail parks and leisure and entertainment parks. The contemporary displays have international patent's and guarantee an outstanding communication opportunity.

How does it work?

Consumers interact with the medium as motorists, passengers or pedestrians. Several research studies have been conducted examining the strength of the product using pre and post awareness research, it resulted in a 471% increase in ad awareness. The product situated on lampposts is the perfect vehicle to house information, a natural delivery mechanism. Eye-tracking research conducted concluded that our displays are 2.5 times more effective than bus shelter & free standing units.

Who's used it in the past?

"What better way to demonstrate our solar and wind generation products than actively powering poster sites with this energy." Kevin Peake, Head of Customer Marketing, NPower."

Features / Benefits

Improve the efficiency of your OOH investment. Targeted campaign with no wastage, communicated to your desired audience. The most efficient 6 sheet contacts - Source POSTAR. High quality OOH displays. Every panel is head on, delivering maximum impact. Clutter free above head height. Setting 6 sheets to fit your needs. Outstanding @ communication.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£51k to £100kUpmarket affluent audience
35 - 44
45 - 54
Female
Male
AB
NON-TRAD OUTDOOR
OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESS
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas

Age

Gender

Media Route

Marketing Route

Full Search Options
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service