Partner Cosmo on Campus and target female students
Provided by Hearst Magazines
The world's largest women's magazine Cosmpolitan, launched the multi platform brand Cosmo on Campus to critical acclaim.
Tell us about the Opportunity / What is it?
Cosmo on Campus is an extension of the Cosmopolitan brand with bespoke content aimed at female students, encompassing print, online and social media. With 3 editions per year, one every term, Cosmo on Campus is available at 65 of the UK's key universities and also has its own hugely successful channel on cosmopolitan.co.uk. The magazine has a circulation of 250,000 copies, distributed by hand at universities by Cosmopolitan brand ambassadors.
What is the Marketing Objective?
Cosmo on Campus reflects the way young women now consume media brands and its most effective vehicle to reach the 18-21 year old female student demographic. It still encompasses the ethos of Cosmopolitan and is fun and engaging. It's the ideal way to add value to this audience in a strongly targeted and personalised way.
How does it work?
Strongly targeted and relevant to this market it takes the essence of Cosmopolitan magazine and skews towards the female student. There are lots of fun articles that are relevant to females and student life. This is an ideal way to look at branded content, straight advertising or sponsorship opportunities.
Who's used it in the past?
Please contact us for details.
Features / Benefits
This award winning magazine (BSME Innovation award) gives you an ideal platform to harness the power of the Cosmopolitan brand and target female 18-21 year old students.