This idea is archived

Join ELLE UK in launching new talent in fashion!

Provided by Hachette Filipacchi (UK) Ltd
The World's Biggest Selling Fashion Magazine is offering one individual the opportunity to win a 6 month internship.

Tell us about the Opportunity / What is it?

sponsorship of the 'Internship' - a competition for a reader to win a 6 month internship on the ELLE fashion desk. This is THE opportunity to jump to the top of the ladder, learn from the best in the business and meet an A-list star or two! A once in a lifetime opportunity for a budding fashionista. Your brand will work with the ELLE editorial team in selecting the fashion apprentice, be seen to nuture grass roots fashion talent and help launch a career into this highly competitive industry.

What is the Marketing Objective?

Huge brand awareness. Huge PR Leverage. Offers 'insider' fashion credibility.

How does it work?

A sponsor will receive a high profile year long partnership. The initial coverage will announce the bursary launch and subsequent follow up will appear as an 'interns' diary. A diary 'at work' in the ELLE office, on shoots, meeting A-List fashion talent and sharing the experience with our fashion forward audience. All coverage will be jointly branded with sponsors logo.

Who's used it in the past?

Galaxy sponsored an internship at ELLE in 2004. Case Study & Testimonial available upon request.

Features / Benefits

Asscoiation with the UK's biggest fashion brand. An opportunity to be involved in grass roots fashion talent, this sponsorship offers your brand 'insider' credibiltiy to the fashion industry. A once in a lifetime opportunity. Offers sustained coverage in ELLE, development of editorial relationships and huge PR leverage.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250k782k ABC1 18-34 fashion forward women
16 - 24
25 - 34
35 - 44
Female
AB
MAGS / CONSUMER
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Jan 07 - 31 Dec 07BUILD AWARENESSSPONSORSHIP / MEDIA
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