Partner Your Brand with the Great Radio Network & The Gameshow

Provided by YO1 Radio
Great Radio Network are bringing back "The Gameshow" to the airwaves of North Yorkshire & beyond with 60,000 listeners a week!

Tell us about the Opportunity / What is it?

For over 12 years The Gameshow became as much a part of the lives of families on a Sunday lunchtime across the North of England as Sunday lunch with all the trimmings. At its peak it was broadcast on up to 9 different radio stations across the North & 3 others in the South. It was the most listened to show on the radio station with the highest audience & largest market share of any show. We are bringing the show back in its traditional 12noon programme slot & the interest & anticipation of its return from listeners & clients has been both encouraging & surprising!

What is the Marketing Objective?

The Gameshow will help build awareness of your brand/business, by means of repetition throughout the campaign, building a unique portal to the listener, consumer and targeted demographic of your client base across North Yorkshire and the East Riding.

How does it work?

PRIMARY SHOW SPONSOR - Weekly show sponsorship credits broadcast at the start and end of ad breaks broadcast during the show, Sunday 12-2pm. SECONDARY SHOW SPONSOR - PRIZE - Weekly show sponsorship credits broadcast. Please see attachment for more details.

Who's used it in the past?

This is a brand new opportunity to sponsor an established show.

Features / Benefits

Website and Social Media - A full page dedicated to The Gameshow on all station's website, pushed to social media on a daily basis. Outside Events - Opportunity to broadcast The Gameshow from locations across the area. Promotional Material - All promotional material such as flyers, posters, t-shirts, merchandise etc. to be dual branded.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kAll adults across North Yorkshire and the East Riding
25 - 34
35 - 44
45 - 54
55 - 64
Both
ABC1
C2
DE
LOCAL MEDIA
RADIO / REGIONAL
SOCIAL MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
East of EnglandAll YearBUILD AWARENESS
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