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Sponsor Magic 105.4's Mellow Magic Show

Provided by Bauer Media
Opportunity to sponsor Magic 105.4's Mellow Magic show with Danny Pietroni and Hannah Cox.

Tell us about the Opportunity / What is it?

Bauer Media is pleased to offer the opportunity to sponsor the Mellow Magic show. Magic 105.4 sets the late night mood every evening on Mellow Magic with Danny Pietroni (Weekdays) and Hannah Cox (Weekend). Advertise among the best music between 8pm and Midnight.

What is the Marketing Objective?

Build brand awareness by engaging with 698,000 listeners every week delivering total hours of 1,622,000. Unique opportunity to sponsor a show that reaches more 25+ adults in the London area than any other radio show. (586,000 with a market share of 7.1%).

How does it work?

Sponsorship of Mellow Magic provides 12 x 10" Sponsorship Credits (3 per hour) to deliver key messages during the show, linking the brand with our leading format.

Who's used it in the past?

Please contact us for details.

Features / Benefits

Brand alignment with the Magic brand, which provides the world's best music along with the first news, travel and weather. Engage with thousands of loyal listeners each week.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kMale and female ABC1 audience. Reaches 698,000 listeners
25 - 34
35 - 44
45 - 54
Both
ABC1
RADIO / REGIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
LondonAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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