This idea is archived

Sponsor Yonderland on Sky1 HD

Provided by Sky Media
From the cast of Horrible Histories, Sky 1 HD delivers original home-grown content with a new family comedy series.

Tell us about the Opportunity / What is it?

From the lead cast of Horrible Histories, Sky 1 HD strengthens its position in delivering original homegrown content with an all new family comedy series, Yonderland, which is available for sponsorship on Sky 1 HD.

What is the Marketing Objective?

Align your brand with quality content from Sky1 HD.

How does it work?

Due to air across Sky 1 HD, Sky 1, Sky 1+1 and Sky 2 from November 2013, consisting of 8 x 30 minute episodes and repeats on Sky 1 & Sky 2 and any showings On Demand. Accreditation to include opening and closing credits of 15 seconds and Centre Break Bumpers of 2 x 5 seconds(1 x centre breaks per half hour show). Accreditation on all programme specific trailers over 20 seconds

Who's used it in the past?

This is a brand new sponsorship opportunity.

Features / Benefits

Created by the acclaimed lead cast of Horrible Histories. Fresh and new approach to family entertainment on Sky 1 HD. Part of Sky's commitment to commissioning original British content. Show can be expanded to other comedy commission on Sky 1 HD. Opportunity to extend the sponsorship to other Sky Media touch points (Zeebox for example)

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsEstimated to reach approximately 1.3 million individuals.
16 - 24
25 - 34
Both
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Nov 13 - 31 Jan 14BUILD AWARENESSSPONSORSHIP / MEDIA
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