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Sponsorship of Flash Gordon on SCI-FI Channel

Provided by Sky Media
SCI FI is putting a 21st-century spin on one of science fiction's best-known names: Flash Gordon

Tell us about the Opportunity / What is it?

This is a fantastic opportunity for an advertiser to partner with the return of a legend. SCI FI is putting a 21st-century spin on one of science fiction's best-known names: Flash Gordon. Charmed writer Peter Hulme and the director Rick Rosenthal (Halloween iii, Smallville, Law & Order: SVU, Buffy the Vampire Slayer) have been recruited to write and direct episodes of this series. All the programming could be branded as 'Product X - Sponsors of Flash Gordon' within the credits to add cohesion to the package. Find out more...

What is the Marketing Objective?

To create a strong brand association with Flash Gordon and the SCI-FI while building awareness with a large and loyal audience. Flash Gordon is SCI-FI's main programming and marketing priority in 2008 and will be supported with a six figure ATL marketing campaign.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250k16-34 year old adults (Av.TVR 0.84); HWCH (Av.TVR 0.94)
16 - 24
25 - 34
Male
AB
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Mar 08 - 31 Mar 08BRAND ATTITUDESPONSORSHIP / MEDIA
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