This idea is archived

Sponsorship of Sky Movies Crime and Thriller

Provided by Sky Media
The opportunity exists for a sponsor to take peak-time or full ownership of Sky Movies Crime and Thriller across all platforms.

Tell us about the Opportunity / What is it?

Among the many genre based movie channels on Sky is the exciting new channel Sky Movies Crime and Thriller! These genres strive to make it easier than ever for viewers to find the films they want to watch. Sky Movies Crime and Thriller is a 24 hour movie channel showing the best in high octane, edge of your seat movies. Stellar titles coming later this year include: State Of Play, Duplicity, Righteous Kill, Gran Torino, The International, Public Enemies, Taking of Pelham 123, Inglorious Basterds and more.

What is the Marketing Objective?

An excellent opportunity for a sponsor to build awareness and brand recall.

How does it work?

The opportunity exists for a sponsor to take peak-time or full ownership of Sky Movies Crime and Thriller across all platforms. This translates to owning 9 movies per day from Monday to Sunday - a total of 63 movies per week and a whopping 3,276 movies per year!

Who's used it in the past?

This is a new channel and a new opportunity.

Features / Benefits

With access to over 850 films shown on our linear channels each month, Sky Movies really is the home of an unrivalled range of quality content.

Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250kMainly aimed at men between 24-44 and ABC1 audiences
25 - 34
35 - 44
Male
ABC1
C2
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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